Italy Mobile App Market Statistics 2023 for Android
Italy has one of the strongest mobile app markets in Europe. Furthermore, Milan and Rome – Italy’s most industrious cities – are two of the most productive cities in the world when it comes to mobile app development. While the big Telecom companies, Telecom Italia and Wind Tre, have established themselves as permanent fixtures in the market, smaller outlets like Sangiorgi Srl and WB Development Team have carved out impressive niches.
In this article, we provide a number of detailed app statistics and insights from the Italy Android app market. We cover a number of topics, including how many Italian app publishers are active on Google Play, how many apps they have released, and how Italian apps have performed compared to the global average. The data is aggregated based on address, meaning only app publishers with valid Italian addresses listed on Google Play have been considered.
App Market Overview: Italian Mobile Apps on Google Play
App Ratings: Italian Mobile Apps
Apps Versus Games: Italy
How Do Italian Mobile App Developers Monetize their Apps?
Italian mobile App publishers monetize their apps in the following ways:
- 7% of Apps must be purchased.
- 19% leverage mobile advertising.
- 6% have in-app purchases.
Globally, however, mobile App publishers monetize their apps like so:
- 3% of Apps must be purchased.
- 35% leverage mobile advertising.
- 4% have in-app purchases.
How Many Italian Mobile Apps Are Available on Both iOS and Android?
The Most Popular SDKs and Android App Permissions
Top Italian Mobile App Developers Based on Downloads
Most Popular Mobile Apps: Italy
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